Case study for SDR/BDR candidates
You're hiring SDRs or BDRs who look great on paper— but then don’t deliver in the field. Sound familiar?
This can be avoided by putting candidates through a rigorous assessment process. Especially when it comes to SDR / BDR positions, which are often filled by career changers and other junior profiles.
It is important to include a case study that comes as close as possible to their future day-to-day on the job.
While many tech companies in particular already rely on case studies, we still see:
a) there is a lot of room for improvement in how they are executed.
b) there are still many companies that judge their candidates solely on the basis of polished answers and well-rehearsed stories.
Here we are sharing very specific example of an SDR/BDR candidate case study that we use internally and have frequently shared with our recruiting partners.
✅ Content:
- complete structure plus content, including company briefing and ideal customer profile (ICP)
- lead research task
- cold emailing task
- cold calling task (performed live)
You will receive a notion link with the complete case study that you can duplicate and then customize for yourself.