2024: A year in review

Alvaro Rojas

Release date

December 20, 2024

Reading time

8 min

"We want to help people thrive in careers they love for many years to come" ❤️

After an extremely volatile 2023, we made it our priority in 2024 to evolve hyrise into a profitable, sustainable company—one that will continue helping people build great sales careers for years to come.

To achieve this, we embraced ruthless focus. We examined every aspect of our business and challenged what truly mattered for our core mission. Through this clarity, we refined our entire operation.

And we are so proud of the results.

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🚀 How it went: 2024

We placed and trained 350+ people. Numbers alone cannot capture the profound impact hyrise has had on these individuals. See their stories below.
We helped 80+ companies hire great talent fast and efficiently through hyriseRecruiting.
We trained sales teams at 50+ companies through hyriseTraining. Our training program is now recognized as one of the best in the industry serving major clients like Shopify and HRS.
We grew 47% YoY. Thanks to our renewed focus and the team’s impeccable execution, we grew significantly while building a sustainable business model.
Reached profitability while maintaining team size during industry-wide layoffs.
We continued to build a great place to work: 100% remote with excellent team satisfaction and confidence.

Looking at the big picture, 2024 turned out to be one of our best possible scenarios—and we owe it all to the hyrise team.

When we started hyrise, we set out to build a culture founded on shared purpose, trust, freedom, and growth—one where people could thrive both personally and professionally. Today, our team and culture amaze us daily. We couldn't be more proud to work alongside our fellow hyrisers.

Tough times don’t last, but tough teams do, and when a group shares purpose and values, they truly become unstoppable.

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❤️ Our favorite candidate stories

Working at hyrise comes with a unique privilege: witnessing firsthand how we transform people's lives. Tech sales offers an incredible opportunity for people to enter a more rewarding career path and build better lives for themselves.

These stories and feedback are our daily source of energy. Check out some of our favorite stories this year 👇

Livius Arnsmann

Livius is one of our favorite hyrise stories. As of today, he has had a stellar 2 year career at Siteminder, with 3 promotions and several excellence awards. He also recently moved to Barcelona. Before that he worked at a tax office, stacking shelves at Kaufland and even at Burgermeister! Oh, and he has a super cute dog... Check it out!

Pascal Petry

Pascal is another one of those stories that perfectly embodies our purpose. He had a background in Chemistry and bounced through many different roles before we helped him land his first role as an SDR at Sosafe in 2023. Since then he has been promoted 3 times with the first promotion coming in just 5 months. Check it out!

Marius Schmidl

Marius is a perfect example of the diversity of career paths in sales. He studied and began his career as a trained physiotherapist. He relished a career that gave him better growth opportunities, and allowed him to work from home and enjoy more time with his wife and two cats. Today he is a Customer Success Specialist at Vivira. Check it out!

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🤓 Our favorite partner stories

Today, hyrise helps tech companies tackle their two biggest challenges in building great sales teams: hiring and training great sales talent.

We do that via two distinct product lines that reinforce one another 👇🏻

hyriseRecruiting: Finding and hiring great salespeople is challenging. We simplify this by offering access to our curated pool of 5,000+ pre-vetted candidates, focusing on quality interviews and personalized matching.
hyriseTraining: Once you have the best talent, ongoing training is crucial. Our continuous training system develops sales reps at all levels through skill assessments, learning modules, and sessions with expert sales trainers (24 trainers and counting). We cover everything from onboarding new talent to upskilling experienced reps and providing leadership coaching.

Here are our favourite success stories for each. 👇

Emlen

One of our favorite success stories this year has been Emlen. They were impressed with our complimentary training program for new hires when they hired their first SDR through us, and decided to extend the training to the rest of their team. The results?

92% increase in Cold Email Effectiveness
43% in Cold Calling Structure
133% in Cold Calling Effectiveness

Facelift

One of our favorite recruiting stories this year has been Facelift. They were struggling to attract the needed talent, and we delivered 7 SDRs in record time. Read the full story here.

🏀 Team highlights

Being a fully remote team, we are extra proud of how close our team feels. Over the years, we have refined the rituals and measures necessary to maintain strong bonds in the distance.

“Explaining” a team culture is close to impossible. Here are some of our favorite moments this year.

2 memorable offsites in Malaga and Mallorca, where we got to climb some trees together, cold plunge in the sea and sail into the sunset with some Aperols 🍹
Many virtual rituals and moments: All-hands meetings, Virtual Coffee Chats, Taco Tuesdays (where we celebrate achievements with virtual tacos), Daily Highlights, and even Share Your Hobby Team Events! This year it was mostly baking 💁

Distance may separate us physically, but our shared values, trust, and daily moments of joy keep us closer than ever.

Remote isn’t just a setup—it’s a mindset, and we’re making the best of it every single day. 🚀🌮

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😎 What’s next for hyrise?

We enter 2025 full of energy, and the confidence that comes from having a clear purpose and focus.

Sales careers show great prospects in the age of AI. We really can’t convey it better than Joe Morrissey does in Andreessen Horowitz’s “Big Ideas for Tech in 2025”

We are stronger than ever. We've established ourselves as one of the leading voices in tech sales in Germany. Our two products show great traction, we have a sustainable business model and high satisfaction. Most importantly, team morale is high and our goals are clear.

Our core goal for 2025 remains clear: to place and train as many people as possible while maintaining excellent satisfaction rates. We aim to sustain our growth rate while ensuring business stability.To achieve this we will:

Continuously refine our training program to maximize its impact on sales teams.
Expand our scope beyond SDRs to support senior professionals' growth within the industry.
Above all, we'll continue to strengthen our culture by taking care of our team and enabling them to grow personally and professionally.

👻 Beyond 2025

Where do we see hyrise in the long term?

We are ambitious by nature, and this year we established some long-term "Big Hairy Audacious Goals" for hyrise. They make us a little nervous but also incredibly excited—as ambitious goals should.
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